Logo
3 initial logo concepts
One final logo selection with 2 revision rounds
Variations:
Full color
Black & white
Reversed/white
Icon-only / text-only versions
Brand Identity Design
Color palette (with HEX, RGB, CMYK codes)
Font pairings (headline + body)
Typography hierarchy
Logo usage guidelines
Supporting graphic elements (icons, patterns, textures)
Brand Style Guide / Brand Book
Mini brand guide (1–2 pages) or full brand book (10+ pages)
Do's and Don’ts of logo usage
Brand voice and tone overview (optional, but great value add)
Visual examples of real-life applications (mockups)
Social Media Starter Kit
Profile + cover images (Facebook, IG, LinkedIn, etc.)
Highlight covers
3 Launch graphics or templates
File Deliverables
All logo files (AI, EPS, PNG, JPG, SVG)
Web and print versions
Editable source files
Favicon (optional)